Warren Abbott, the owner of Abbott Farms, says that the decision to focus on the products is what is keeping his farm alive in the current economy.

“We’re focusing on retail; we’re focusing on pick your own [produce].” Abbott says.
From May till December the farm is open for people to come down and pick their own crops.
Customers say that the food at the farm is worth the extra cash, even in times like these.
Caroline Penn, a longtime customer, notes that while the farm has raised prices a bit this year, “The produce is so good that the extra you pay is well worth it.”
However, it was a lot of work for Abbott, the 5th generation owner of the farm, to find the right amount of each product to grow and sell.
“We have had to look at each part of the business as everyone has done in the country and looked at areas that were underperforming and change.”
One change this year is that the farm got rid of its apple cannon due to the economy. Abbott said the cannon simply cost too much to operate.
The apple cannon was one of the family friendly activities at the farm. The farm still has a corn maze, tractor rides, and a petting zoo. Abbott says it’s to promote a family friendly environment.
Julie Cooper brought a daycare class of four-year-old boys to the farm and was happy with what it had to offer. “Its great interaction, they get to play with the animals and get to go pumpkin picking.”
No comments:
Post a Comment